Thanks to a grant from the Cambridge Community Foundation, we are able to offer complimentary tickets to this event. Space is limited, so secure your spot today!
Wednesday, June 17th
8:30am-12:30pm
USQ
10 Prospect Street Somerville, MA
AGENDA
8:30am: Networking Breakfast
9:00am: Welcome and Opening Remarks
9:15am: The Power of Local Media
FEATURED SPEAKER: Michael Fitzgerald, Editor-in-Chief, Cambridge Day
In an era of algorithm-driven content and national media consolidation, local journalism and community-focused media remain among the most powerful tools for small businesses to reach their neighbors. This panel brings together local journalists, editors, and media makers to explore how independent businesses can build authentic relationships with the outlets that cover their community.
10:00am: Cambridge City Councilor Denise Simmons on The Cambridge Museum of History & Culture
The museum's mission is to share Cambridge’s storied past in an accessible way with residents and visitors alike: To encourage community engagement with local history and share the stories of who we were, who we are, and who we want to be. Learn how you can support the mission and how small business owners can not only benefit from, but also contribute to the future of the museum.
10:30 am: Coffee Break with Musical Guest
10:45am: AI on Main Street
Artificial intelligence is no longer just for big corporations with deep pockets — it's here, it's accessible, and it's already changing the way small businesses operate. This panel cuts through the hype to offer practical, real-world guidance on how local business owners can use AI tools to save time, reduce costs, and compete more effectively. From customer service chatbots and marketing copy to inventory management and data analysis, panelists will share what's actually working for businesses today and offer an honest look at the opportunities and limitations that come with this rapidly evolving technology.
11:30am: The Amazon Alternative
FEATURED SPEAKER: Bill Calfee, Founder, Myti.com
Consumers are looking for ways to shop local — and it's up to us to give them one. This panel tackles one of the most pressing challenges facing independent retailers and conscientious customers: How to find useful alternatives to e-commerce giants and build a loyal community that no algorithm can replicate.
12:15pm: Closing Remarks and CLF Small Business Bootcamp Awards
Join us in honoring the leaders and participants of Cambridge Local First's inaugural Small Business Bootcamp held over 10 weeks in March & April. Get first-hand insight into the valuable lessons learned and find out how you can be a part of future bootcamps - always available free of charge to CLF members.

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